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How to Eliminate Reporting Bottlenecks: What Happens When the CEO Asks for Pipeline by Region
Introduction Every data team knows the feeling: the ping of yet another “quick” request. “Can you send me last quarter’s pipeline by region?”“Do we have the latest conversion rates by campaign?”“How many active users do we have by product line?” It starts small. Then...
How to Get Instant Insights from GA4 BigQuery—No SQL Required
Struggling to get answers from your Google Analytics 4 (GA4) BigQuery export? You’re not alone. Discover how LaserBI lets you query, analyze, and unlock the value of your data—no code, no headaches. The GA4 BigQuery Opportunity (and Frustration) Google Analytics 4...
Top KPIs Every Marketing Team Should Track With AI Tools
In the fast-evolving world of digital marketing, making data-driven decisions has become both an expectation and a necessity. With the explosion of marketing channels, customer touchpoints, and campaign types, it’s easy to become overwhelmed by the sheer volume of...
5 Ways Voice Search is Revolutionizing Business Intelligence
In recent years, voice search technology has become increasingly prevalent in consumer technology — from smartphones and smart speakers to in-car assistants. But beyond personal use, voice search is now making significant waves in the business world, especially in the...
How AI Is Transforming Data Analytics in 2025
In recent years, artificial intelligence (AI) has emerged as one of the most transformative forces in technology, and its impact on data analytics is profound and accelerating. As businesses accumulate massive volumes of data, traditional analytics methods are...