Introduction Every data team knows the feeling: the ping of yet another “quick” request. “Can you send me last quarter’s pipeline by region?”“Do we have the latest conversion rates by campaign?”“How many active users do we have by product line?” It starts small. Then...
Struggling to get answers from your Google Analytics 4 (GA4) BigQuery export? You’re not alone. Discover how LaserBI lets you query, analyze, and unlock the value of your data—no code, no headaches. The GA4 BigQuery Opportunity (and Frustration) Google Analytics 4...
In the fast-evolving world of digital marketing, making data-driven decisions has become both an expectation and a necessity. With the explosion of marketing channels, customer touchpoints, and campaign types, it’s easy to become overwhelmed by the sheer volume of...
In recent years, voice search technology has become increasingly prevalent in consumer technology — from smartphones and smart speakers to in-car assistants. But beyond personal use, voice search is now making significant waves in the business world, especially in the...
In recent years, artificial intelligence (AI) has emerged as one of the most transformative forces in technology, and its impact on data analytics is profound and accelerating. As businesses accumulate massive volumes of data, traditional analytics methods are...
